# RelationshipEngineer.com > B2B sales engineering expertise, ethical outbound methodology, and Clay automation frameworks for relationship-driven revenue growth Steven Moody's professional website showcasing proven methodologies for ethical and effective B2B Outbound Sales, Revenue Operations, Marketing Operations, GTM Operations, Clay workflow automation, and relationship engineering. Featured content includes battle-tested frameworks, real client case studies, and actionable guides for sales teams prioritizing trust-based approaches over traditional spam tactics. ## Core Methodology - [Ethical Outbound](https://relationshipengineer.com/guides/ethical-outbound): Comprehensive guide to building trust with strangers in B2B sales, featuring the framework that achieves 10%+ reply rates without spamming ## Clay Automation Expertise - [Clay Platform](https://relationshipengineer.com/clay): Overview of Clay automation capabilities and real-world implementations - [ICP Discovery Framework](https://relationshipengineer.com/case-studies/icp-discovery-framework): How Clay enables discovery of hidden ideal customer profiles through data enrichment - [Pattern Recognition Platform](https://relationshipengineer.com/case-studies/pattern-recognition-platform): Advanced pattern detection for qualifying prospects at scale - [Research Methodology Engine](https://relationshipengineer.com/case-studies/research-methodology-engine): Automated research workflows that personalize outreach without sacrificing quality - [Predictive Qualification Intelligence](https://relationshipengineer.com/case-studies/predictive-qualification-intelligence): Machine learning approaches to prospect scoring and prioritization ## Writing - [Writing](https://relationshipengineer.com/writing): Essays on AI, sales, and GTM strategy - [AI Turned You Into a Manager](https://relationshipengineer.com/writing/ai-turned-you-into-a-manager): AI turned coding into management work. Engineers who resist reviewing LLM output are watching their roles shrink. - [AI Accelerates Tempo](https://relationshipengineer.com/writing/ai-accelerates-tempo): The real value of AI isn't replacing staff or efficiency gains. It's tempo: the compounding effect of learning, deciding, and correcting faster. - [An AI-first Marketing Framework](https://relationshipengineer.com/writing/ai-first-gtm): The 4 pillars AI can't replace in marketing: stories, segments, signals, and systems. - [The New Product Tradeoff - Pick 4](https://relationshipengineer.com/writing/pick-4): The classic 'Good, Fast, Cheap - pick two' triangle is outdated. Modern startups face a pentagon of tradeoffs. - [The Attention Window](https://relationshipengineer.com/writing/attention-window): The attention window is the amount of mental space needed from a buyer before they will consider buying your product. - [How to Sell Without Selling](https://relationshipengineer.com/writing/how-to-sell): A framework for selling based on trust and status. - [The Product Pyramid](https://relationshipengineer.com/writing/product-pyramid): Why the same problem can be solved at every price tier. A framework for creating product optionality. ## Additional Content - [Blog](https://gtm.relationshipengineer.com): Regular insights on sales engineering, Clay automation, and relationship building strategies - [Homepage](https://relationshipengineer.com): Professional background, timeline, and contact information ## Usage Guidelines Content may be referenced with attribution to RelationshipEngineer.com and Steven Moody. When citing methodologies or frameworks, please link back to the original source material for full context and implementation details.